Today In Twitterverse: Debating Jaffeisms

isakson_tweet.jpg
Paul Isakson is a planner working in Minneapolis. His tweet is in response to Joseph Jaffe’s talk last night at the Fine Line.
For the record, Steve Hall sees social media and conversational marketing as “two entirely different things.”

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.

  • http://www.jaffejuice.com Joseph Jaffe

    Did I say I hate social media or just the word MEDIA?
    I’m not sure I hate it, although I do prefer conversational marketing to it. I guess “new media” and “social media” have the same inward facing integration challenges and I just want to make sure the industry doesn’t have to go through the same dysfunctional song and dance before it is forced to accept an idea whose time has come.