Yesterday, LG Electronics officially launched their LG Arena (LG-KM900) phone at the World Mobile Congress 2009. Arena is a fully loaded multimedia phone that offers an exhilarating audio and video experience made possible by LG’s intuitive new 3D S-Class User Interface.
“What really makes ARENA special is its intuitive 3D S-Class UI, which is unlike anything that has appeared on a phone before,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “We surveyed consumers and found that they were unhappy with current interfaces. They wanted a simple, fast and fun way to use multimedia and other features, but also an experience that was dynamic and interesting.”