For many people who make ads for a living, industry awards are catnip. But not this one–Consumerist.com has named the Worst Ad in America in its first annual celebration of out ability to annoy.
More than 100,000 consumer votes were tallied up in Consumerist.com’s first annual Worst Ad in America Awards. Six perpetually obnoxious ads rose to the top of the 30 nominees in six categories with Staples’ “Wow! That’s a Low Price!” guys claiming the top honor of “Absolute Worst Ad in America.”
“It seems like ages ago that we first asked our readers which commercials get under their skin, and we were thrilled to see them respond by the thousands,” said Meghann Marco, Executive Editor of Consumerist.com. “There were definitely some surprise upsets in the results, but the one thing all the winners had in common was their ability to get on viewers’ last nerves.”