There Are No Rules Against This Performance Enhancer

The following commercial has an absurd brand promise, but somehow the childish music and acrobatics on water skis makes it okay.

Client: Vittel
Agency: Ogilvy & Mather, Paris
Director: Lionel Goldstein
Production Co.: Henry de Czar, Paris

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.