The Really Big Ad

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On the heels of this morning’s pointing to Old Navy’s new creative, AdPulp.com reader Stephen T. dropped us line for Carlton Draught’s Big Ad.
Carlton’s attempt at creating viral buzz is interesting to say the least, but we find their effort over-shadowed by the use of a Java applet requiring approval to run. In today’s security conscious internet environment, someone should have thought through that part of the campaign.
A definite buzz-kill.

About Shawn Hartley

Creative technologist by day. Bowling instructor at night. VP at Corporate 3 Design in Omaha. Proud father and husband.