The Power Of Long Copy

Although I might choose a different font. You know, for legibility’s sake…

About Dan Goldgeier

Blogging on AdPulp since 2005, Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. In addition, he is a regular columnist for Dan published the best of his columns in a book entitled View From The Cheap Seats: A Broader Look at Advertising, Marketing, Branding, Global Politics, Office Politics, Sexual Politics, and Getting Drunk During a Job Interview. Look for it on Amazon in paperback and e-book editions.

  • David Burn

    Here’s that different font you seek.
    The Dunlap broadsides were the first published copies of the United States Declaration of Independence, printed on the night of July 4, 1776, by John Dunlap of Philadelphia. It is unknown exactly how many broadsides were originally printed, but the number is estimated at about 200.