The Path to Priceless

Joyce King Thomas, the chief creative officer at McCann Erickson Worldwide’s flagship agency in New York had humble beginnings in this business–an encouraging fact for those who didn’t go from Portfolio Center straight to Wieden + Kennedy.
JKT.jpg
According to Career Journal:

First Post-College Job: I was offered two. One was working for Caterpillar as a brochure writer. I did not want to move to Peoria. The other was for a recruitment advertising agency in St. Louis called Worldwide Advertising, writing help-wanted ads. The job was fairly menial in some ways. I’d have to take dictation of a help-wanted ad on the phone and then rewrite it. I also wrote the brochures and whatever other materials human resources used for recruitment. I did that for nine months.
Career Path: When I arrived (at Wells in New York in 1982), I was at the bottom of the barrel. They’d been forced to hire me by someone really senior in Dallas who had moved to New York and was running the office. But he wasn’t running the creative department, and I had to be accepted by the creative department. Someone did try to get rid of me, but I managed to not let that happen.

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.

  • High Standards

    That was in 1982. I know portfolio school graduates these days who can’t even get a job at a recruitment agency.

  • ana ceppi

    In 1982 I started as a receptionist at an ad agency (was either that or paste-up artist– betcha no one knows what that is)… worked my way to account management and from 1996 to 2008 worked with Joyce…she looks better now!!.