The Highest Advert Ever Filmed

According to Luke Sullivan, the spot above is based on “an MIT experiment two kids did.” Not surprisingly, execs from Grey London and Toshiba don’t reference that source in the “making of” video below.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.