Grey/San Francisco is behind this new anti-binge drinking campaign from Youth Ledership Institute.
The campaign’s Unhappy Hour blog dispenses facts like: 70% of college students binge drink before doing really stupid things to themselves and/or others.
The Fine Line Between Drunk And Stupid
Filed Under: Cause-Related Marketing
About David Burn
Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.