The Difference Between Smart And Clever

The Hidden Persuader brings to attention the following print ad for the venerable English media brand, Economist.
economist.jpg
created by Ogilvy + Mather, Singapore
All ads lead with either copy or art direction. This one is all art direction. Yet it speaks.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.