Teaming With A Winner

According to Lewis Lazare, U.S. Cellular has agreed to a three-year, multimillion-dollar presenting sponsorship deal with the world champion White Sox, continuing its agreement with the team through the 2008 season. The company first signed on as a presenting sponsor for the 2005 season, a deal that complemented the $68 million naming rights agreement U.S. Cellular signed with the team in 2003. As part of the agreement, U.S. Cellular is listed as presenting sponsor of the team on all advertisements and publications.
Sox.jpg

FacebookTwitterGoogle+PinterestLinkedInRedditStumbleUponEmailDiggShare
About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.