Swedish Business Paper Takes Swipe At New Media Vehicles


Dagens Industri is the largest business paper in Scandinavia with 393,000 daily readers. And the paper would like to boost circulation from there by appealing to people busily caught up in the YouTubification of the world.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.