Super Bowl Losers Second Life in Sierra Leone

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What happens to the t-shirts of the team who loses the game tonight? That’s easy. They get shipped care package style to third world countries. The New York Times sheds light on this uniquely American brand of philanthropy:

The other set of championship gear — the 288 T-shirts and caps made for the team that did not win — will be hidden behind a locked door at Dolphin Stadium. By order of the National Football League, those items are never to appear on television or on eBay. They are never even to be seen on American soil.
They will be shipped Monday morning to a warehouse in Sewickley, Pa., near Pittsburgh, where they will become property of World Vision, a relief organization that will package the clothing in wooden boxes and send it to a developing nation, usually in Africa.
This way, the N.F.L. can help one of its charities and avoid traumatizing one of its teams.
“Where these items go, the people don’t have electricity or running water,” said Jeff Fields, a corporate relations officer for World Vision. “They wouldn’t know who won the Super Bowl. They wouldn’t even know about football.”
The gear is flown, along with school and medical supplies, into a major city. It is then driven to one of the villages where World Vision staff members work. They distribute the shirts and caps at a community center, about two per family.

Feed the world, NFL. Go Bears.

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About Matt Bergantino
  • kmf

    So, because you’ve posted the Super Bowl champion Bears t-shirts here, I assume that means they win?