Super Bowl Ad Rewind: Seven That Stick

February 5, 2012 By David Burn Leave a Comment

I didn’t see any great ads during the Super Bowl tonight. But there were a handful of good ads.

Given the big stage, and the exorbitant cost to make and run these spots, there really should be a number of great ads every year. But no.

Regardless, let’s have another look at some of the best of this year’s sub-premium lot.

Volkswagen: The Dog Strikes Back (my favorite ad of the bunch)

Budweiser: Return of the King

Chrysler: Halftime in America

Kia: Optima – A Dream Car. For Real Life.

Pepsi: King’s Court

Suzuki: Sled

M&M’s: It’s That Kind of Party

What were your most and least favorite Super Bowl ads this year?

Filed Under: Super Bowl

About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.