Subliminal? Not If You’re On Their Network.

When Coffee Company in The Netherlands wanted to motivate all the wifi moochers in their midst to actually buy coffee and pastries, they turned to THEY for help. THEY, a new agency formed from the ribs of KesselsKramers and BBDO, came up with a pretty nice media placement idea.
Other lines in the campaign include the questions: HaveYouTriedTheCarrotCake? and BuyCoffeeForCuteGirlOverThere?

About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.