Square Pegs In Round Holes

Hugh MacLeod: One thing you notice when you start attending the blog conferences and hanging around the more well-known and respected bloggers on the planet: None of them seem to take it very seriously. They just get on with it. If what they do works for them, it’s because it all comes naturally.
But maybe Big Media doesn’t want it to all come naturally- maybe they want it to all come artificially. Maybe that’s why it’s so utterly dominated by celebrities, advertising and wannabes.
Maybe Big Media is all about being fake and getting away with it.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.