Spotlight on NW Creative: Sustainable Business Oregon

Sustainable Business Oregon is a new title from Portland Business Journal. The pub has been up and running since the start of the year.
Upon my first visit to their site, I took note of the nice design, a mix of local and national news, and this Sponsored Tweet Ad Unit from Portland agency Grady Britton.
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I’m not sure how often this ad unit is updated, but I like the idea of keeping things fresh by updating the content inside an online ad unit. It’s a way for the advertiser–in this case Grady Britton–to add utility. The fact that they want to do so speaks volumes about the agency without one word of chest-beating copy.

About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.