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Spotlight On NW Creative: Executives In Residence at U of O

November 23, 2009 By Leave a Comment

Rishad Tobaccowala and Simon Mainwaring were in Eugene last week as part of the Executives in Residence program at the University of Oregon School of Journalism.
According to Ad Age, Tobaccowala and Mainwaring spent three days working with students in seminars, workshops and meetings with faculty.
Here’s a video the students shot of Mainwaring:

I like how near the end of this segment he says it’s sometimes necessary to get out of your own way and also to give yourself permission to succeed. Good stuff.

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About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.