Spotlight on NW Creative: Visit Idaho

Idaho Ad Agencies is reporting that Boise agency Drake Cooper and Spokane production team North by Northwest are producing an online reality series for the Idaho Travel Council.
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“Adventures in Living,” features a family of four from Seattle who agreed to be filmed in return for a free 10-day trip through Idaho. According to the family’s Twitter feed, they’re spending the today (day seven of their trip) jetboating in Hell’s Canyon.
Five million people from Washington state visit Idaho each year.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.