Spotlight On NW Creative: Travel Oregon In :15

Wieden + Kennedy has unleashed a series of new shorts for Travel Oregon, one of the agency’s passion plays.

I like this campaign a lot. There’s a quiet pride here in Oregon. But W+K is helping to raise the volume a notch, which culturally is an against-the-grain move. Oregonians like to keep Oregon to themselves; yet, the economy in this state needs help. Therefore, the stories must be told.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.