Award show in the Middle East + Religious Imagery + Fake ad = Probably not a very good idea.
From Campaign Magazine:
The Dubai Lynx has removed all of FP7 Doha’s winning work for Samsung from its website following a request by the Korean electronics company.
The move has been made in response to the religious fall-out in Lebanon caused by an FP7 Doha ad featuring Jesus taking a photograph of a group of nuns with the new Samsung SL310W.
In a statement released by Samsung in Lebanon, the company has categorically distanced itself from the ad.
“The company did not commission, develop or approve the publishing of the religiously insensitive advertisements,” said the statement. “This advertising campaign was produced and submitted by marketing agency, FP7 Doha, without the knowledge or consent of Samsung Electronics.”
Does anyone ever check these awards shows to see if anything really ran?