Some Parties Need A Bowl of Queso

I like this campaign for ConAgra and Kraft from DDB/San Francisco. There’s a simple but effective idea at work here, great casting and a repeatable pay off line.

The spots were directed by Clay Weiner for Biscuit Films and edited by Whitehouse Post’s Matt Walsh.

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.