So Much For Saturn


Ad Age reports that “It’s the end of the road for Saturn, as General Motors pulls the plug on the iconic car brand following an11th-hour breakdown in talks with would-be buyer Roger Penske.”
Penske terminated the deal because it was unable to secure a source of new product beyond what GM would build on contract.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.