Sierra Mist Tries Fake News


“On The Bubble” is an animated newscast put on by group of fictional cash-strapped 20-something students in a dorm room at the equally fictional Middle Town Community College.
According to Ad Age, it’s also a content play from PepsiCo’s Sierra Mist, although there is no brand presence on the site or in the fake newscasts.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.