Rupe And Balmer Sharpen Their Google Darts

Rupert Murdoch’s News Corporation is in talks with Microsoft about joining in its contested bid for Yahoo, a move that could result in the union of Yahoo, Microsoft’s MSN and News Corporation’s MySpace. The New York Times calls the three-headed beast “a behemoth that would upend the Internet landscape.”

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, I'm the founder and creative director at Bonehook in Portland, Oregon. We bring integrated marketing solutions to our clients in healthcare, human services, real estate, fashion, outdoor recreation, and food and beverage.

Comments

  1. Tom Messner says:

    I saw a spec book once a long time ago.
    Had a headline in it:
    HOW TO WRITE A GREAT HEADLINE
    Body copy said:
    That’s how.
    So long ago I don’t remember who it was or whether he or she was hired.