Rubel’s Rules

Steve Rubel of Micropersuasion has given marketers a new list of Commandments, based on how he sees the rise of participatory media forever altering the playing field.

Here are the 10 commandments for public relations professionals as I see them in the Golden Era of Participation

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.