Restrictions Apply

Big Dog Eat Child is a sketch comedy troupe from Alsip, Illinois. They’re also the team that’s responsible for the Water Werks commercial above. While the homage to SNL appears to be in jest, it’s actually a real commercial for a real client with real boats for sale–a fact which makes this spot richer than most.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.