Pyper Paul + Kenney Wins 11% More Tampa Addys This Year

Ever since they hauled in 127 Tampa Addys back in 2006, I’ve been keeping track of Tampa agency Pyper Paul + Kenney’s metallurgic sweepage.
This year, I’m happy to report an uptick in ADDY wins as compared to last year. From the Tampa Bay Business Journal:

Pyper Paul + Kenney won 62 Addys, including four “Best of Bay” awards, in the recently completed district competition through the Tampa Bay Advertising Federation.
PP+K’s winnings include 18 Gold awards and 44 Silver awards for clients ranging from Metropolitan Ministries, Jailhouse Fire, Operation Helping Hand and Lowry Park Zoo.
“Our clients could care less about awards,” said Tom Kenney, executive creative director for PP+K, in a release. “Their only concern is bottom-line business results. And while an award is a nice thing to place on a shelf somewhere in your office only to live a lonely and meaningless existence and never to be spoken of again, it’s our clients’ record results in 2008 that our creative work helped to produce that we like to spend our time chatting about.”

The story notes that PP+K spent at least $3500 in entry fees based on the number of winning ones. Which means the Tampa Addy’s cost less to enter than the ones here in Atlanta, for example.

About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.