Purely Commercial Environment To Make Space For Ads

Ad Age reports on the desanctification of the iTunes store by advertising.

Coming soon to iTunes: ads. Apple — a brand that prides itself on the purity of the user experience — will soon put up billboards on its popular iTunes service, according to content partners who have been briefed on the plan.
Apple’s current plans call for the ads to appear only in the lower-left corner of the iTunes library.

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About David Burn

Native Nebraskan in the Pacific Northwest. Brand builder at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Believer in Gossage, Bernbach and Clow. Doer of the things written about herein.