Purely Commercial Environment To Make Space For Ads

Ad Age reports on the desanctification of the iTunes store by advertising.

Coming soon to iTunes: ads. Apple — a brand that prides itself on the purity of the user experience — will soon put up billboards on its popular iTunes service, according to content partners who have been briefed on the plan.
Apple’s current plans call for the ads to appear only in the lower-left corner of the iTunes library.

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.