Pun Alert

Good writers detest puns. But that hasn’t done a thing to deter businesses from deploying them.
sexxpresso.jpg
The latest entry comes to us from Las Vegas, where Sexxpresso is now serving up some hot coffee.
For more on this emerging trend, see this news segment from Seattle.

About David Burn

I wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.

  • HowieSchultzer

    It’s ESpresso not EXpresso. I’ve been trying to educate people on that for years.

  • http://adpulp.com daid burn

    …which makes the pun that much worse

  • veedub

    anybody see IDIOCRACY? looks like the starbucks prediction might come true.

  • Tom Tom

    You know what, I like puns. I’m not afraid to admit it. Most of the time they’re done poorly (like all headlines) but sometimes they’re the right answer. Just because “good writers” once said they were taboo, everyone immediately jumped on the anti-pun bandwagon. Just like all those other stupid creative bandwagons that we struggle so hard to break away from. Just something to think about.

  • nancy

    Tom,
    a concise, intelligent, hard hitting pun is something to slope 4.