Pulp Makes Triumphant Return

Who says no one reads books anymore? Thanks to Hard Case Crime, pulp-fiction is back with a vengance.

From World War II through the 1960s, paperback crime novels were one of the fastest-selling categories in book publishing. They were paperbacks you could fit in your back pocket, with jaw-dropping cover paintings and bare-knuckled prose that grabbed you by the collar with the first sentence and held you until the last page. No one’s published books like that in years.
Until now.

[via Reveries]

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.