Publishing Obscene Odes On the Windows of the Skull

Just about any agency can make great ads for the right client. And the right client often comes in the door as a pro-bono opportunity.
I don’t know if The Beat Museum is pro-bono or not, but I can’t imagine they had much money to spend.
Grey’s San Francisco office created the campaign, which can be seen in full at Adrants.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. meh.
    If by “Pro Bono” you mean “fake.”
    Also, the headline is clumsy. Might as well start with the phrase, “Isn’t it ironic?”

  2. Artdirector says:

    Shows a big problem with a lot of art directors who must not have a design background, and so end up ignoring craft.
    Besides the photoshop ‘feather’ tool being used, the quotation marks are also actually inch marks.

  3. What can I say, I’m a sucker for an ad about “Howl”.

  4. Whipdeedoo…another fake campaign for an obscure museum that attempts in pseudo-highbrow fashion to highlight some irrelevant historical twist and uses a parchmentesque paper border. Post something I haven’t seen a million times before. It was good when it was the Babe Ruth Museum or the Library of Congress, but that was then this is now.

  5. Scam.

  6. @ bilbo –
    irrelevant historical twist? i don’t think so. unless, of course, you’re totally fine with repression of free speech and the arts.
    also, i’m not asking you, or anyone else to endorse the work. if i like it, i post it.

  7. Probably scam, but at least it’s not going that extra step like some agencies do for say – Lego, Matchbox, Tide – and actually ‘pretend’ to make them for a real client.

  8. peanut gallery says:

    Whoever would think the beat generation to be irrelevant must consider the entire 1960s and 1970s, and much of what we call American culture today, to be unimportant.

  9. okay, poor choice of words, i should have left “irrelevant” out of my post, I did not intend to raise the hackle of the Ginsbergians or First Amendment Society members out there…guilty on that point…but I stand behind my comment that this is derivative art direction, in fact, it’s derivative of derivative art direction…this stuff wouldn’t even get in the student book of a VCU grad…unless, of course, they had a penchant for black turtlenecks, reciting incomprehensible poetry and banging on a bongo all day