Progresso, Your Soup May Be Too Good



Product glorification by Saatchi & Saatchi New York. Ads directed by Jim Jenkins from O Positive.
[via Media Post's Out to Launch]

About David Burn

I wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.