PR Gets Some Publicity

Montag.jpg
Ken Wheaton of Ad Age looks at The New York Observer’s piece on Admen losing their mojo.
The article suggests that public realtions, of all things, has usurped advertising as the industry of choice for those seeking a route to glamour.
The supposition is supported by the role Heidi Montag, one of the stars of MTV’s reality show The Hills, plays on TV. Montag, according to the piece, is inspiring a whole generation of teenagers with her clipboard-holding.
Montag works at Bolthouse Productions in Los Angeles.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, I'm the founder and creative director at Bonehook in Portland, Oregon. We bring integrated marketing solutions to our clients in healthcare, human services, real estate, fashion, outdoor recreation, and food and beverage.

Comments

  1. Glamour is a rocky road says:

    “The article suggests that public realtions, of all things, has usurped advertising as the industry of choice for those seeking a route to glamour.”
    Good. Responsible ad people have been taking it in the rear lately by clients punishing us for the decades of excesses by the wanks who think advertising is hollywood fantasy camp.

  2. …clients punishing us for the decades of excesses…
    Excesses they pay for, encourage and participate in. In fact, it’s often the client who has the delusions of Hollywood grandeur, not the agency.