Political Movements Are Bad Enough, Do We Also Need Brand Movements?

CP+B Canada is pulling the satire card for The Bessies, an advertising industry award show scheduled next month in Toronto.

Brains of Fire in Greenville, SC is one shop known to create “movements.” There are others.

Sadly, I can’t hear the word “movement” without thinking of bodily acts.

Hat Tip: The Denver Egotist

About David Burn


  1. Davidseul says:

    The idea behind the idea-thing is not bad, but I am sure there will be the idea’s comeback very soon ;D