Podcasting Is Like Cappuccino

Apple says the release of its new podcast-enabled iTunes 4.9 has led to over 1 million podcast subscriptions in just two days.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.


  1. For what it’s worth, we think our subscribers doubled overnight when 4.9 came out. We think. Our bandwidth moved liked crazy, even if you think people were downloading old episodes….iTunes made podcasting real.