Pink Pinatas, Batman

Pepto Bismol sees Cinco de Mayo as an over-indulgence occasion, and the P&G brand intends to benefit from it.

When you visit the brand’s YouTube page, you are able to pick a pinata, fill it up and then choose a method to burst it.

Why? Why not?

Sombrero tip to Todd Wasserman at Mashable.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.