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[Wes Anderson spot for AT&T via Golden Fiddle]

About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.

  • Kevin

    These ads work REAL hard for a very clich├ęd and tired advertising payoff: the made-up word.

  • Sonya

    Interesting that they chose to really target the student demographic even though the selling point of wide coverage really is important to most people.

  • Brendon

    Anyone else besides me think this is a rip-off of Fallon’s work for Virgin Mobile, and their Chrismahanukwanzakah campaign?