PETA Porn

Since Steve Hall is busy attending panels and such at South By, I thought I’d offer up a post in his honor.
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In PETA’s latest bid to arouse interest in the many sexy alternatives to leather, adult film icon Jenna Jameson — donning a black wig and pleather bikini — evokes screen siren Bettie Page in a sin-tastic and pro-synthetic new PETA ad called “Pleather Yourself: Discover the Pleasure of Pleather.” Jameson recently unveiled the new campaign — shot by top celebrity photographer Gavin Bond — as part of Los Angeles Fashion Week.
“I’ve worn a lot of pleather in my life,” says Jameson. “Anybody who knows me knows that I’ve kind of lived half my life in it. I love the idea of having choices outside of leather. The outfit that I’m wearing in the ad is so sexy that I suggest if people want to have a better time in the bedroom — then please explore the pleather side.”

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.