Diane Pernet on HRN PRSTN
Heron Preston is a Junior Strategist at Naked Communications in NYC. He’s also a man with a video cam and a YouTube page full of bare insights.
Preston offers video interviews with Piers Fawkes of PSFK, Daniel Cherry of Wieden/NYC and Harry Bernstein of Berlin Cameron United, to name a few. Please watch them all. Having just done so, I’m struck by how exposed Preston’s subjects are. It’s as if these are scripted vignettes by a protégé of Christopher Guest, not biographical sketches. Perhaps, they are. Stranger things have happened on the internets.
[via Agency Spy]
Preston Peeks Into Surreal Worlds
I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.