Pandora Caves, Runs Ads

Pandora is now serving ads in its stream. I haven’t heard them yet, even though I did listen to a good bit of music on Pandora today.
For what it’s worth, TechCrunch says the ads are “not that bad.” Audiophiles and anti-commercial activists may have other views.
If they choose, listeners can always sign up for the service’s $36/year premium membership and miss out on all the pitches.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.