Ad Contrarians Enter The Podcast Booth; Break Down The Business In 10

Hoffman_Krinsky

If you work in marketing and you need to sharpen your cognitive skills, this new podcast is for you: The Ad Contrarian Show. Bob Hoffman (the Ad Contrarian) and Sharon Krinsky (the former president and chief creative officer of Hoffman/Lewis) are speaking into the mic. Depending on how entrenched your POV is about “the business,” […]

Client Dollars Are Flowing To Digital In A Big Way

Interactive_Advertising_Bureau___iab_com__•_Instagram_photos_and_videos

The Interactive Advertising Bureau (IAB) today announced that U.S. internet ad revenues have set a new first quarter high at $15.9 billion in Q1 2016, outpacing last year’s Q1 record-setting $13.2 billion. T he 21 percent year-over-year jump represents the sharpest spike in four years when compared to other first quarter earnings. “These landmark revenues […]

SONIC Puts Its Chin On The Line

SONIC_Frozen_Grape_Lemonade—_Two_Horsemen__Sipster__30_-_YouTube

SONIC is out with a new social media campaign from Goodby Silverstein & Partners. The new #AmazeYourMouth campaign benefits from the comedic talent of SONIC’s iconic Two Guys, Peter Grosz and T.J. Jagodowski, along with John Lutz of 30 Rock and Second City stars Chelsea Devantez and Carisa Barreca. In addition, SONIC partnered with Vine […]

Designer/Archeologist Restores Old Outdoor Ads (To Something Beyond Their Former Glory)

Craig_Winslow___craigwinslow__•_Instagram_photos_and_videos

According to Portland Monthly, 3D designer Craig Winslow has turned a yearlong creative residency with Adobe into a fascinating new art project. Using a technique called projection mapping, Winslow takes clues from ghost ads on city walls and recreates the original ads on his computer to scale. Then he projects them back onto the wall. […]

Multi-Cultural California Ready To Weigh In

California Flag Bear

On Tuesday, millions of California voters will put a cap on the 2016 primary season. The Golden State’s total voter registration now stands at 17,915,053. That’s the largest number ever registered heading into a primary election. According to Los Angeles Times, California’s voter rolls grew by almost 650,000 in the final six weeks of registration. […]

Saying Goodbye

After 11 years and 8 months, it is time for a change. I’m stepping down as Publisher of AdPulp.com today and leaving it in the capable hands of our co-founder and editor, David Burn. David has been mostly hands-off for the past few years, in order to focus on building his content practice, but has recently […]

Find Your Park

"AUSTIN, TX - MAY 03:  National Park Foundation celebrates National Park Service centennial and Find Your Park movement with kick off Park Exchange Event Series at The University of Texas at Austin with Andy Roddick on May 3, 2016 in Austin, Texas.  (Photo by Rick Kern/Getty Images for National Park Foundation )"

The National Park Service turns 100 on August 25, 2016. To encourage a new generation of visitors to the parks, Grey NY created the following “Find Your Park” campaign.

Legal Cannabis Is A Massive Opportunity for Marketing and Media Pros

Formula 420

Legal cannabis—medical and recreational—is a burgeoning opportunity for cannabis entrepreneurs like retailers and growers. It’s also a wide open opportunity for the larger ecosystem that supports this industry, including design shops, ad agencies, and media organizations. I recently had dinner with an account executive in Portland and asked him who was knocking on his shop’s […]