Kansas City sheep hater, John January, wants ad guys and ad gals of this land to remember why they got into the ad game. That's right, for the love. I think we can't help but love it. I think we ended up in advertising because we have always loved it. Didn't you like commercials when you were a kid? Don't stop loving advertising. Don't stop believing that good work is best for client and audience. Don't stop taking …
Homeowners Don’t Have A CLUE, But Insurers Do
This is really only tangentially related to advertising in the sense that we are constantly shown happy/safe/it's-all-gonna-be-alright imagery from insurance companies in their advertising. But I didn't know this: Insurers now keep records on the history of your home and use that info to deny you coverage. MSN MoneyCentral has more: Insurers increasingly are using a huge industry database, called the Comprehensive …
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Another Spin For CBS Records
According to Los Angeles Times, the legendary label that once featured A-list recording artists like Frank Sinatra, Bob Dylan, Tony Bennett, Miles Davis, Billy Joel and Bruce Springsteen is rising from the ashes. CBS Corp. plans to revive CBS Records — a vestige of the glory days of the now-troubled music industry — with an eye toward the Internet age. In contrast to the lavish excesses of the music business of the …
Remote Locations Difficult To Manage
Network World reports on the difficulties faced by offsite workers and their managers. IBM’s efforts to create a flexible work environment have been so successful that 40% of its 330,000 employees work from home, on the road, or at a client location on any given day. But a few years ago, the company realized that as its staff became more distributed, employee morale was weakening. In the region Dan Pelino inherited …
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Merge. Spin Off. Merge. Spin Off.
Troubled Chicago conglomerate Draft FCB is planning to open up "an offshoot that would, if all goes according to plan, become a separate, independent full-service shop that would be part of the same parent holding company, IPG," according to Lewis Lazare of Chicago Sun Times. Lazare says the new agency is being created to handle accounts that present problematic conflicts of interest resulting from the merger of …
How Long Before Your Client Asks For A Flog?
Online Media Daily reports that Sony released a statement yesterday acknowledging that their alliwantforxmasisapsp.com blog was phony. They have yet to admit how lame the stunt was. What I always wonder in these situations is where was the agency's head? Was it their idea? Did they counsel vigorously against it? The article brings to light a possible answer. This comment was made by a person claiming to be a Zipatoni …
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Corporate Record Store Reaches End Of Its Business Cycle
Paul Farhi of the Washington Post laments the loss of Tower Records. There's no doubt the Internet is a superior transactional medium for getting music. But saying so assumes that the transaction is all there is. It values ends over means, destinations over journeys. For a long time, Tower was a great journey. …
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Burnett Likes Arc’s Books
Ad Age reports on further blurring of "the line" that has long separated ad agencies (above-the-line) from their country cousins in direct and promo shops (below-the-line). In a move it hopes can reverse its slumping new-business fortunes, Publicis Groupe's Leo Burnett Worldwide is taking direct/interactive sibling Arc Worldwide under its corporate umbrella. While Burnett executives are cautious not to label the move …