Tom Asacker's GuruBBQ is gaining traction. In his latest vlog episode, he makes 7 predictions for 2007. They are: A big slowdown in the growth of blogging Plaid is the new black A new medical conditions known as Wii. D.D. will arise TVs, computers, cell phones, cameras, radios, MP3 players, and vibrators will all converge into one must-have high-tech device More and more large advertisers will play the bored creative …
Did Hal Riney Kill The Electric Car?
So I'm sitting here watching Who Killed The Electric Car?, a documentary about GM's EV1 electric car, which was produced in the late 90's. About 18 minutes into the movie comes a discussion of the TV ads (one shown above) and print work done by Hal Riney. One of the former EV1 marketing executives interviewed traveled around America and saw the consumer buzz building around the car. In the movie, she says: "We'd sit …
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Disney Shuts Down Blog
A blogger named Spocko is making the headlines today. Spocko posted audio clips of inflammatory racist comments made by DJ's on a Disney-owned radio station (KSFO in San Fran). Recently, Disney's lawyers forced Spocko's ISP to shut the blog down. Spocko retailiated by alerting KSFO advertisers that they've been sponsoring what many people would call hate speech against Muslims. Of course, the audio has been posted …
“Amateur Spot” To Air In 2.4 Million Dollar Slot
Dorito's Crash The Superbowl promotion is one of a growing number of Consumer Generated Content campaigns currently underway. Kristin Dehnert, the consumer who generated the content above says, "I'm a Location Manager and Scout for commercials as my paid day job but my true passion is writing and directing. My dream is to make directing commercials and feature films my new day job." Which leads me to my point—"make …
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Y&R Sweeping Out Corner Offices
AdAge reports on some changes in the upper echelons of Y&R. Y&R's new CEO, Hamish McLennan, started 2007 with a bold move: announcing the departure of Michael Patti, vice chairman and worldwide creative director. In a terse, four-sentence press release, the agency announced today Mr. Patti left effective Dec. 31. According to industry rumor, the agency had agreed to a hefty severance package in the event that he was …
First Came Web 2.0. Now Come The Web 2.0 Dot Bombs
While social networking in all its forms has bred a lot of new websites, and media hype to go with it, the beginnings of a shakeout seem to be in order. On Wednesday, Seattle-based Jobster announced it was laying off 60 people -- 40% of its staff. Jobster is a job board/career networking site (think Friendster for jobs) that has yet to make a penny in profit despite pulling in $48 million in venture capital money. …
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Men Are Men Again
Scotsman.com says the Metrosexual trend is fading away while a new more manly trend is emerging. In recent years many men have ditched their expensive power tools for even more expensive moisturiser, and some blokes are more likely to rhapsodise over organic fettuccini drizzled with Tuscan olive oil, than the latest souped-up rally car leaking engine oil. The coming year, according to leading fashion and social …
In England, Rolling Stones Do Indeed Gather Moss
Daily Mail reports that Kate Moss is starring in a Burberry campaign for the tenth time. In this iteration, she shares the page with sons of famous rock stars. The campaign's images, shot by Mario Testino were inspired by Cecil Beaton, the iconic society photographer who famously captured the artists, rock stars and royalty of his time. …
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