Only 47 Million Americans Read A Printed Daily

from New York Times: The average circulation of the nation’s newspapers fell in the six months ended in September, as new federal restrictions on telemarketing and a more conservative approach by some publications to counting paid readership put further pressure on an already struggling industry. The losses were widespread, with two-thirds of papers reporting flat […]

Archive Lives Up To Its Name On The Web

Luerzer’s Archive has an updated web presence with excellent data base functionality. One factoid I pulled from the site: Most appearances in Archive, by agency Bartle Bogle Hegarty, London DDB, London Abbott Mead Vickers BBDO, London KesselsKramer, Amsterdam DM9DDB, Sao Paulo Mother Ltd., London Saatchi & Saatchi, London TBWA GGT Simons Palmer, London Wieden & […]

Inside The Beltway Nowhere Near Golden

We will learn today where Pete Coors will be and what he’ll be working on for the next several years. Will it be the interests of Colorado? Or the continued interests of the family business? According to E.J. Dionne, writing in the Washington Post, the campaign hasn’t been all that great for the folks back […]

China Says Internet Is No Game

from Wired: China has closed 1,600 internet cafes and fined operators a total of $12 million for letting children play violent games and for other violations, the government said. The announcement came amid a campaign launched in March to reduce or eliminate sex and violence in websites, video games and other material that Communist leaders […]

Freedom For Sale. Get Yours At A Mall Today.

Since it’s election day here in America, I thought I’d go ahead and thank Diesel and KesselsKramer for providing us another, equally just, way to exercise our individual credit cards, I mean freedoms. KesselsKramer, an agency that is deft at the art of camp, must be credited for sporting one of the more daring agency […]

Human Voices Will Make The Brand Voice Vital

“Will consumer blogs bypass professional advertising agencies?” -Rance Crain* in Crain’s Ad Age The publisher of Ad Age considers consumers’ power to shape brand images on their own today, in both positive and negative ways. He wonders if consumer-run sites will become more meaningful to brands than anything their ad agency or internal communications department […]

English Good In The Saddle

You don’t see a lot of English jokes in advertising. Perhaps the copywriters are mostly WASPs. Anyway, I found one. Rick Johnson Advertising in New Mexico has created an ad that both celebrates the English and denigrates them.

Chicagoans Will Sing A Song For Leap

According to the company’s home page, Leap Wireless is a customer-focussed company that provides innovative, wireless, communication services for the mass market. According to Adweek, this San Diego firm moved their account from Sausalito’s Butler Shine and Stern to Chicago’s Element 79 without a review. Excellent, now can someone please get to work on that […]

USPS Ready To Rock

from Ad Age: When the behemoth U.S. Postal Service found out that a young rock band had named itself “Postal Service,” executives weren’t happy. They sent a cease-and-desist letter to the band’s label, Seattle-based independent Sub Pop Records. But what began as an argument over name rights turned into the mail-delivering institution’s first cross-promotional music […]

Fashion Exec Gets The Wrinkles Out Of Old Man’s Leisure Wear Brand

Adweek reports that Haggar Clothing Co. chief marketing officer Alan Burks made the Power 100 List of the most influential leaders of the men’s fashion industry as ranked by DNR magazine. Burks was noted for his role in shaping advertising and new ideas for business and licensing opportunities for the Dallas-based clothier. Working under an […]