DIY Branding

This is how Detroit Free Press writer, Kortney Stringer, sees consumer generated content: Advertisers are showing their desperation. The boom in consumer-generated advertising is just the latest way companies are trying to stop people from ignoring or avoiding their ads. By giving consumers a say-so, marketers hope people will be more likely to watch the […]

Legal Departments Must Be Kept Far Far Away From The Firm’s Blog

From Online Media Daily: Among the hurldes faced by corporations that want to blog, some of the most formidable come from their internal legal departments, said panelists at the OMMA Hollywood Conference & Expo Tuesday. Consider the blog by golf equipment company TaylorMade-Adidas golf, which launched about 18 months ago. When bloggers want to mention […]

DANGER: Rooftop Drinking Sweeps The Nation

New York Times reports that some curmudgeons did not appreciate the Bud Light Super Bowl spot, where a guy is depicted spending quality time with his beer. Critics said that the commercial sent a dangerous message that it was fun to drink on rooftops and that the ad violated the beer industry’s advertising and marketing […]

Greed Sucks

We’ve reported before how vigorously phone companies fight free municipal Wi-Fi services. Yet cities fight back, wanting to spur economic vitality and growth. In New Orleans’ case, the city simply wants to keep their collective heads above water, which makes BellSouth’s attempts to close down free Wi-Fi put in place in the wake of Katrina […]

Lethal Chotzkes Recalled

From Brandweek: A Minneapolis boy has died from lead-induced brain swelling after swallowing a piece of jewelry from sneaker company Reebok, the Minnesota Dept. of Health said Thursday. The bracelet was a promotional item that came with a pair of Reebok athletic shoes. Tests on the bracelet indicated that it was 99% lead, officials said. […]

Got A Light?

Seed Magazine takes a look at Thank You For Smoking, the new satire from Fox Searchlight Pictures and director Jason Reitman. The Academy of Tobacco Studies, a fictional research institute in the surreal world of Thank You for Smoking, inundates America’s children with the pro-smoking side of the tobacco controversy, all in an effort to […]

Bandwidth Shortage Will Keep Your Computer From Becoming Your TV

I saw Mark Cuban on C-SPAN the other day. He said there’s not enough bandwidth available for rich media content distribution on the interweb. You can also read about it on his blog, where Cuban shares some of Craig Moffet’s Congressional testimony: Despite a great deal of arm waving from “visionaries,” our telecommunications infrastructure is […]

Egg On A.P.’s Face

Huffington Post writer, Larisa Alexandrovna, was violated by Associated Press. AP writer, Katherine Shrader, plagiarised a piece Alexandrovna wrote for The Raw Story. While that sucks, it’s not the worst part of this woeful tale. Upon being confronted about their lack of ethics, a senior editor and ombudsman at AP both admitted they lifted from […]