Adweek reports The Martin Agency has taken a page from advertising history* by helping to develop a new cable television show for the Speed Channel. The show, Nascar Nation, is scheduled to premiere in February on Speed Channel, a cable network dedicated to motor sports and automotive programming. The network bills the show as the […]
Retire This Year!
Le Monde is welcoming bloggers to set up shop under their brand name. Smart move. I don’t think there’s much question that mainstream journalists around the globe are asking, “What the hell are we going to do about the rise of citizen journalism?” Some continue to ignore the new reality, despite dwindling audience share. That’s […]
According to Chicagoist, Playboy Enterprises, Inc. will soon offer mobile phone users the ability to download adult-oriented content including Playboy-themed games, images, video clips, voice clips and ring tones. Chicagoist wisely goes on to question the wisdom of making the famed Playboy lifestyle this public, “Do we want people to be living this lifestyle outside […]
from The New York Times Orlando Pita, hairdresser to celebrities like Jennifer Connelly, Naomi Campbell and Kirsten Dunst, charges $800 for a haircut at his new salon, Orlo, on the third floor of a nondescript walkup on Gansevoort Street. If that seems like an extraordinary sum to charge, consider that New York has always been […]
from AdAge: I clambered into a suspension-less, musty old cab outside the train station in Harrisburg, Pa., more in hope than expectation. The chances of my driver — a central-casting Boo Radley — knowing the whereabouts of an outdoor-sports store that opened its doors for the first time that morning seemed slim at best. But […]
from Chicago Tribune: China has banned a Nike television commercial showing U.S. basketball star LeBron James in a battle with an animated cartoon kung fu master, saying the ad insults Chinese national dignity. The commercial, titled “Chamber of Fear,” shows James in a video game-style setting defeating the kung fu master, two women in traditional […]
Adweek reports that Denver-based sandwich maker, Quiznos, is removing its account from The Martin Agency in Richmond, Virginia. The account has not been placed into review yet, said Trey Hall, chief marketing officer for Quiznos. Discussions about future advertising failed to result in an agreement between the client and the agency, Hall said. “As we […]
Thanks to TBWA Portugal for pointing us to this print ad for Bic’s permanent marker, fashioned by TBWA Paris.
It’s Sunday in Chicago. Good day for a sermon. “The primary job of an advertiser is not to communicate benefit, but to communicate conviction. Benefit is secondary. Benefit is a product of conviction, not vice versa. Whatever you manufacture, somebody can make it better, faster and cheaper than you. You do not own the molecules. […]