What’s In Your Docket?

from LA Times: Minnesota Atty. Gen. Mike Hatch sued Capital One Financial Corp.’s bank unit Thursday over the ads for its “No Hassle” credit card, which promote a supposedly fixed annual interest rate of 4.99%. Customers who miss a payment deadline or exceed their credit limit can end up with annual interest rates of as […]

Dirt Devil Burning Up The Rug

CLEVELAND (AP) — The maker of the Dirt Devil is recalling about 20,000 Sweeper Vac battery-powered upright vacuums because they can overheat and start a fire. No injuries have been reported, Royal Appliance Mfg. Co. said Tuesday. The recalled vacuums were made in China and have “Dirt Devil” and “Sweeper Vac” printed on the front […]

Moms In Des Moines Told “Life Is Better On The Beach”

from Promo Magazine: Last year Kraft signed a marketing alliance with South Beach Diet creator Dr. Arthur Agatston and in October began putting “South Beach Diet Recommended” tags on several products, including Boca Burgers, Kraft Fat Free Singles cheese slices, some Oscar Mayer deli meats, Planters assorted nuts, and Light N’ Lively cottage cheese. Now, […]

PETA Has Its Way With The Ronald. Chickens Don’t Exactly Celebrate.

from CNN/Money: McDonald’s, the world’s number one fast-food restaurant and second-largest buyer of chicken, is studying whether to switch its chicken suppliers over to the least-cruel slaughter method, the animal rights group PETA said Tuesday. Controlled-atmosphere killing, or CAK, is a USDA-approved method of slaughter that is described by animal welfare experts as “the most […]

Ginger Leaves Jack For Sexy Mexican

Cuervo and Ginger is a joint marketing effort from Schweppes and Cuervo. The fashionable t-shirt above is available for free when you register. A good idea for the college student who hates doing laundry. But I believe the brands offer something more valuable here. The real offer is a memorable idea–one that can be easily […]

Voice Over IP Now Available Via Wireless Fidelity

from USA TODAY: Vonage, the No. 1 Internet phone company, will unveil plans Tuesday to offer subscribers a wireless Wi-Fi phone that can make calls over the Internet at homes or at public Wi-Fi hot spots. For Vonage subscribers, the phone could amount to a kind of limited-use cell phone that would cost nothing extra. […]

Blogerati Score “People Of The Year” Accolades

PC Magazine has named blogrepreneurs, Evan Williams, Meg Hourihan and Paul Bausch of Blogger, along with Ben and Mena Trott of Six Apart, as 2004 people of the year. Blogger and Six Apart

Snoop Finds Second Career As Pimp Caddy

image care of The Sand Trap

Witness The Power Of Magnets

By Casey Ross of Boston Herald: Starbucks Coffee is not only popping up on every street corner, it’s springing from the roofs of Boston’s taxicabs as well. A holiday advertising gimmick placed atop cabs in recent weeks has been fooling Hub motorists who continually mistake the ad for a Starbucks cup left on the roof. […]

Brilliant Advertising Not Doing The Job

from Chicago Tribune: Illinois and Wisconsin residents with valid driver’s licenses who take delivery of a new 2004 or 2005 VW Golf, Beetle or Beetle convertible through March 31 will get a free “In the Car” insurance policy that’s good for one year. The policies exceed the minimum requirements in both states. The policy is […]