Plus All The Snack Food You Can Eat

from Chicago Tribune: Kraft Foods has agreed to purchase two corporate jets from its parent, Altria Group Inc., for more than $47 million, according to a filing with the Securities and Exchange Commission. Donna Sitkiewicz, a spokeswoman for Kraft, said the planes are not new acquisitions and have previously been used by Kraft. Kraft is […]

Thanks Pop

Rubin Postaer + Associates’ Chicago office is merging with Euro RSCG Chicago. The Santa Monica-based agency will keep a field office in the Chicago market in order to help service its Honda and Acura business. The remainder of accounts, and staff, are headed to Euro RSCG in a move that seems likely to benefit all […]

It’s Going To Take More Than A Blog To Make Windows Media Cool

from Scobelizer, Microsoft’s Geek Blogger: “Hi Bill. I’ve been thinking about how to make Windows Media cool. You know, cooler than wearing white headphone cords. Open source the product development. Start a weblog. NOW. Get the person who runs the team to start a blog. NOW. Or fire him/her. I’m serious. Make it as cool […]

Who Will Help Businesses Blog?

“The best corporate bloggers are probably going to be grown organically from inside of the organization and are going to need little to no need for outside help because they’ll come to it the way we have all come to it: they read blogs, they get curious, a friend shows them the basics or they […]

Yo Tony, Easy On The Exclamation Marks!

from Mr. Little’s web site: Tony Little has taken casual footwear to the next level with new Cheeks

We Don’t Need No Stinking Diets

from NY Times: Soft-drink makers are racing to replace or play down the word “diet” in brand names in favor of alternative terms they hope will help fatten sales. The Coca-Cola Company kicked off the trend in September by renaming the diet version of its Sprite lemon-lime soda Diet Sprite Zero. That name will probably […]

Kirstie Alley Takes Her Excess Weight To The Bank

from Ad Age: Weight loss company Jenny Craig will feature new Fat Actress sitcom star Kirstie Alley as its celebrity client in TV ads beginning Jan. 10, according to the company. The ads, from J. Walter Thompson, New York, will track Ms. Alley’s intended loss of more than 50 pounds following Jenny Craig’s new YourStyle […]

What It Takes To Reach Guru Status

According to Accenture, a leading business guru must be highly visible on the internet (as measured by hits on the Google search engine), publish work that is widely known in the academic world (citations in the ISI Social Sciences Citations Index), and be frequently mentioned in the media (mentions in LexisNexis). Of the top 50 […]

Still Smarting From The Dan Rather Flap, CBS Makes Another Stupid Move

from Adweek: CBS has agreed to stop airing three Miller Brewing TV spots following a protest from Anheuser-Busch that the work is based on improperly conducted taste tests, officials said. A-B in November filed a protest with the four major TV networks over 11 Miller commercials. A-B argued that Miller’s taste test was improperly conducted […]

A Sad Day For Dutch Beer Enthusiasts