Popcorn Chicken. Now there’s an invention.
“Our cooks don’t make nuggets, they make Popcorn Chicken. Real 100% off the bone premium breast meat.”
Does KFC really have the credibility needed to make a quality claim?
About David BurnI wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.
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